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Facebook Announced Today: Video Chat (Via Skype), Group Chat and New Chat Design
Zuckerberg opened up the Live Announcement on Facebook Live today by talking about the new metric of sharing. The old metric focusing on how many users they have, which by the way just passed 750...
View ArticleYouTube Ads 12 Step Program | Creating Your First YouTube Promotion
Today I created my first ever YouTube ad so I had to share the process here. It is incredibly simple to set up an ad, it’s very cheap, and hopefully very affective. According to the video below,...
View ArticlePersonalized Search According to Google and Bing | Takeaways – Notes SMX East...
The following is a recap from a session at Search Marketing Expo (SMX) East. Follow the conference on Twitter. The current State of Personalized Search Speakers: Jack Menzel, Google (@jackm) Stefan...
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What Hiking trails and Web Marketing Have in Common
Recently, my friends and I have been hiking every weekend. It’s a great way to get some exercise in and it’s a fun activity to explore nature with friends. Not to mention it’s something that I can do...
View ArticleHow to Bulk Upload your Tweets & Facebook Updates | Hootsuite Bulk Upload on...
I wanted to create an editorial calendar for our updates on Twitter. Not only to make sure that I was focused on a topic for the month but also to make sure that regardless of my schedule I was staying...
View ArticleThe Scientific Method for Social Media (Webinar with Tamsen McMahon)
The following is a recap from a webinar with Tamsen McMahon (@tamadear) from Sametz Blackstone Associates and Brass Tack Thinking, monitored by Mike Lewis (@bostonmike) from Awareness Inc.. Be sure to...
View ArticleSEO 101: How to Rank Higher and Sell More! [PRESENTATION]
Yesterday I gave a presentation at SCORE Maine on SEO 101 (How to Rank Higher and Sell More). I’ve embedded the presentation below, but here are a few highlights: SEO is certainly an important...
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Conversion Optimization for Local Businesses [Webinar from SEOmoz’s Rand...
CRO for Local Businesses: How to make your local/small business website optimized for visitor conversions This is a recap from a webinar from SEOmoz with Rand Fishkin. Follow Rand on Twitter here....
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Social Media Breakfast Maine: Marketing Creatively
The following is a recap from the twenty-second Social Media Breakfast Maine, a monthly workshop organized by Amanda O’Brien and Kyle Pouliot. For more on SMBME, follow the Twitter conversation! The...
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How to Capture Emails from Your Twitter Followers
Having a big following on Twitter is great, but turning your followers into email subscribers will generate far more leads and sales for your small business. Bonus: this title is misleading. With the...
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What Google Really Wants From Your Website
Do you feel that SEO (search engine optimization) is all smoke and mirrors? That the rules are always changing? That you get conflicting answers from SEO experts on how to optimize your site for...
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5 Annoying Facebook Marketing Tactics You Need to Stop Doing Right Now (And...
Yes, we all know that Facebook’s organic reach for business pages is way, way down these days. It’s tougher than ever to reach people on the world’s most popular social network, even those who already...
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Marketing Your Local Business: Waltz and Sons Propane
Does marketing your small business on social media confuse, frustrate, or even intimidate you? Do you feel like you’re stuck at the starting gate? Are you not sure how to move forward? Well, you’re...
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Sullivan Insurance Launches Responsive Website
Considering a website redesign? Wondering what you should include or not include? From mobile decisions, to creating a vibe that attracts the right type of clients (while dissuading the wrong type of...
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The Best Free or Cheap Stock Photography Sites for Your Blog
If you’re looking for ways to get your blog read, your emails opened, and your social posts shared, then you need an eye-catching image to reel readers in and get them engaged. However, if you’re...
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How to Manage and Monitor Your Kids’ Screen Time
Managing your kids’ screen time: the modern parenting dilemma. Do your kids spend too much time on their phone or tablet? Are you worried about them sharing inappropriate texts or pictures? Concerned...
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[Case Study] How Real Entrepreneurs Crush Digital Marketing
Are you still on the fence about whether digital marketing will grow your business? Do feel that you’re just trading hours for dollars, so your income is limited? Do you feel trapped by where you live...
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How to Set Up Google Analytics – A Step-By-Step Guide
Are you wondering how to set up Google Analytics? Would you like step-by-step instructions on how to best optimize your Google Analytics installation? Read on…. Google Analytics is a FREE powerful...
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The Best Mindfulness and Meditation Apps
What are the best meditation apps? Which apps will help you become more aware, more mindful, and 10% happier? Those were the questions I set out to answer recently on the evening news program 207,...
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How to Setup Filters in Google Analytics
Google Analytics collects a lot of data on the visitors on your website. Sometimes you might want to look at just some of that data to get a better understanding of how people are using your site. To...
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